Marketplace API · Ads API · Settlements · Inventory · Search queries
One system you own.
Every number true.
One connected system for 8+ figure Amazon brands: every number reconciled, every automation running in the background. Built in months, not years.
Four leaks. One cause.
None of these is a tool problem. They are one systems problem: ten rented tools, none of them talking, and your team paid to fill the gaps by hand.
- Disjointed toolsThe numbers never agree.
Every tool holds its own version of the truth, and none of them sync. Somewhere in the middle sits a senior operator, copy-pasting between systems that were each supposed to save time.
- AI on pasted dataThe AI skipped row 400.
Big exports pasted into a chat window. The model skims, misses rows, and answers confidently anyway. The insight dies where it was typed.
- Subscription churnA new tool every week.
Another launch, another login, another line on the bill. Nobody can say which of it is best, and every month you pay more to own less.
- Busy ≠ productiveBusy, not productive.
Your sharpest people spend the week tuning workflows and babysitting automations, instead of moving the numbers the business actually runs on.
This is where it ends.
PPC suite · Repricer · Forecasting tool · Reporting suite · Inventory alerts · Review tracker · Spreadsheets ×6 · Agency portal
- PPC suite
- Repricer
- Forecasting tool
- Reporting suite
- Inventory alerts
- Review tracker
- Spreadsheets ×6
- Agency portal
One system. Five layers.
This is the answer to the sprawl. Raw data lands once, passes a validation gate, and settles into a system of record you own. Every app downstream reads from answers, not exports.
- L1Sources
- L2LandingAppend-only, content-hashed. Replayable forever.
- L3Validation gateSchema · volume · reconciliation. Bad data never gets through.fail → paged
- L4System of recordTyped, contracted Postgres. In your account.
- L5Answers → your appsDashboard · tasks · alerts.
- Marketplace API
- Ads API
- Settlements
- Inventory
- Search queries
Append-only, content-hashed. Replayable forever.
Schema · volume · reconciliation. Bad data never gets through.
fail → pagedTyped, contracted Postgres. In your account.
Dashboard · tasks · alerts.
Dashboards don’t run businesses. Loops do.
The loop runs per ASIN, continuously: detect, diagnose, task, act, learn. The AI here reads the validated system of record, never a pasted export, and every finding ships with its evidence. Your team keeps only the calls that need judgment.
- 01Detect
- 02Diagnose
- 03Task
- 04Act
- 05Learn
- 01Detect
- 02Diagnose
- 03Task
- 04Act
- 05Learn
TrailBound · B0EXAMPLE7
- 11 days of cover
- 18-day lead time
- velocity +34% w/w
Expedite replenishment; cap ad spend at 60% until cover recovers.
PO raised same day · zero days out of stock
70–80% runs on rules. The judgment calls go to a named human with the evidence attached. Every closed call teaches the next cycle.
Illustrative: example findings from an invented portfolio.
Every brand. Every ASIN.
One screen you own.
The portfolio below (Aldermere Group, five brands) is invented. The system is exactly what we build: every number reconciled against an independent source, every brand one click from its ASINs, running on accounts in your name.
- Lumistrarevenue 28d▲ 11.8%
- B0EXAMPLE4 · HalvernCVR▲ 1.9pts
- TrailBoundrevenue 28d▼ 2.4%
- B0EXAMPLE2 · HalvernBuy Box▼ 22pts
Illustrative demo: invented brands and data.
No single-source numbers.
Every metric reconciles against an independent source before it renders. Every finding ships with the evidence and a confidence level attached.
| Source | Freshness | Status |
|---|---|---|
| Orders | 12m ago | live |
| Settlements | 3h ago | live |
| Inventory | 41m ago | live |
| Advertising | 1h ago | live |
| Search queries | 2d ago | live |
| Buy Box | 6h ago | warn |
| Returns | 4h ago | live |
- Revenueorders vs settlementsΔ 0.18%reconciled
- UnitsAPI vs business reportsΔ 0.00%reconciled
- Ad spendAPI vs invoiceΔ 0.31%reconciled
Outside tolerance → the number is hidden and someone is paged. A dashboard never shows a number that's failing its own check.
Illustrative: example figures, not live client data.
See it against your own portfolio.
A handful of brands each year · first demo in week 7
Yours in months, not years.
A bounded, staged build: working software in front of your team from week 7, and everything in your name when we hand over.
- S0WorkshopMap the estate: every tool, sheet and number.
- S1FoundationsAccounts opened in your name. Yours from day one.
- S2PipesData landing on SLA, validated at the gate.
- S3Cockpitweek 7First demo: week 7.
- S4LoopFindings routed to named people, results closed.
- S5HandoverYou own it. Documented, transferable, yours.
One name on the work.
Dorian GorskiFounderKeplo.comConversionclub.org13 years · 3,000+ optimizations · 2,000+ brands
He writes the architecture, runs the build, and signs the handover. The systems on this page are the ones he works in every day, not a deck.

Dorian Gorski has spent thirteen years inside Amazon conversion work on a data-science foundation: three thousand optimizations across two thousand-plus brands. Founder of Keplo, the CRO platform for 8-figure Amazon brands, and of Conversion Club, the community for brands becoming data driven.
At IdealSync he writes the architecture, runs the build, and signs the handover. The systems on this page are the ones he works in every day, not a deck.
Currently in build: connected operating systems for multiple 8-figure Amazon brands, including a European operator running seven brands across five marketplaces.
Your AI already knows our method. Plug it in.
A free connector for Claude: automation guidance tailored to your business, proven workflow templates, and live workflow mapping. Built on the approach we run for 8-figure brands.
- Tailored to your answers. Three signup questions shape every recommendation.
- Proven recipes. FBA inbound, PPC launch, listing refresh, reorder planning.
- Map any workflow. Living diagrams of how your business runs, yours to own.
Free. Sign in by email code. Interactions are recorded to improve the product.
Questions, answered.
How is IdealSync different from Amazon SaaS tools like ChannelAdvisor or SellerApp?
Those are rented tools you log into. IdealSync builds one connected operational system that runs on your own accounts and data. You own the code, the database, and the pipes. When we hand over, nothing switches off.
What does it mean to own my Amazon operations system instead of renting it?
The system runs on infrastructure and API access in your name, not ours. You hold the data, the source code, and the credentials. There is no subscription that, if cancelled, takes your operations with it.
How do you reconcile Amazon ad spend, settlements, and inventory into one number?
Every metric is built from at least two independent sources and checked against each other before it is shown. Numbers that do not reconcile are flagged, not displayed. A figure on the dashboard is one you can act on.
Can it manage multiple Amazon brands and ASINs in one portfolio dashboard?
Yes. The cockpit rolls every brand and ASIN into one screen: revenue, units, TACoS, movers. Each brand is one click from its own detail. It is built for multi-brand portfolios.
How long does it take to build an owned Amazon operations system?
Months, not years. We work in stages: workshop, foundations, pipes, cockpit, operating loop, handover. A working demo runs against your own portfolio around week seven.
Systems you own.
For 8+ figure Amazon brands. We onboard a handful each year.